Daianara Amalfitano, longtime employee here at Steve Madden, has grown from a blue-haired 90’s kid into a sophisticated woman, while still retaining a bit of eclectic edge. Our President of Specialty Brands let us into her gorgeous DUMBO apartment and her closet, which satiates all of our fashion dreams.
We got a little crazy and threw a house party in celebration of our upcoming collaboration with Kendall and Kylie Jenner for Madden girl. Shop the collection here.
This month, the hotly anticipated Steve Madden X Blonde Salad collab is hitting the shelves. We seriously couldn’t get enough of Chiara Ferragni, the blogger behind The Blonde Salad, so we nominated her with our highest honor: our iconic Style Crush. The Italian beauty sat down with us, giving insight to her inspiration, style icons, and her love for pizza.
We’ve been obsessed with model Sam York ever since she strutted in candy colored wigs in our Shooting Star editorial. Now,we’re catching up with the blue eyed beauty and she’s showing us what’s in her bag, and sharing her essential tips to survive New York Fashion Week.
Last night we kicked off NYFW with a blogger blowout party to celebrate the launch of the Steve Madden X Blonde Salad collaboration. In NYC’s Meatpacking District, bloggers and fashion icons alike sipped on gold flake champagne, grooved to the jams of DJ Kitty Cash, and mingled and met with The Blonde Salad herself, Chiara Ferragni.